Fashion is a broad category of dressing and self-expression in a certain context and at a certain time, of clothes, shoes, lifestyle, makeup, hair style, body posture, and accessories. The word itself suggests a specific look defined by the fashion industry when what is popular is what is trendy. In other words, the term can be defined as what is considered fashionable today, in a given period or season. Thus, one who defines it can say that it is something that is stylish or trendy. It is something that is identified as being of value to those who are interested in dressing.
The main categories of fashion that we often hear about are: high fashion, low fashion, informal fashion, European fashion, American fashion, and Indian fashion. Each of these categories has its own unique style and way of presenting dressing that can suit a variety of individuals. However, the common element that is common in all of them is their being in sync with current fashion trends. In addition, each of them also incorporates elements from various parts of the world. Thus, designers and fashion advisers are now concentrating more on global fashion trends to bring out new fashions in clothing.
High fashion is characterized by over-the-top designs in clothing. It is characterized by heavy artwork and embellishments on articles of clothing that exude a luxurious appearance. Such garments may be expensive and haute couture; nonetheless, they always speak of luxury and taste.
Low fashion is characterized by understated and simple designs on everyday clothes. These types of fashions are quite easy to follow and make a statement for people with a simple lifestyle. Most designers will create this kind of fashion trend. When it comes to men’s fashions, this usually falls under streetwear brands or informal clothes.
Some fashion enthusiasts feel that fast fashion is meant for teenagers who wish to show off what they have created in their clothes and attract attention. However, contrary to this belief, teenagers nowadays also create and wear something that is considered sophisticated and fashionable, which can be seen on major television and fashion shows. In fact, many of the teenagers today have developed a liking for the trend. As a result, more retailers have started to create and market casual clothes.
For retailers, incorporating these new styles into their business will help generate a new revenue stream. This strategy will also allow retailers to attract more customers. They will be able to offer stylish clothing for reasonable prices to their existing customers. The success of this new trend will further boost the sales of high-end, expensive garments to retailers. In turn, they will take advantage of the opportunity and expand their business.